by Natalie Gallagher | Mar 31, 2021 | SEO |
SEO is one of those words (well, acronyms, actually) that means both nothing and everything. Is it a strategy? A technique? A principle? In truth, it’s all three. SEO is short for Search Engine Optimization, and it includes everything you can and should do to help...
by Natalie Gallagher | Aug 23, 2019 | Content, SEO |
There are many articles and blog posts around the internet about ‘How to write SEO friendly content’ or ‘How to write for the web’. All these articles have issues though. They end up being incredibly technical and providing way more detail than is necessary for the...