Natalie Gallagher, founder of Virtually Nat, is super-passionate about design, digital marketing (websites, SEO, social media, and sales funnels), and helping businesses achieve their online goals wherever they are in their business life-cycle.
She is also a wife, a mom to 2 small children, a stepmom to 2 young adults, and a furbaby-mom to 2 rambunctious Labradoodles and an ancient cat. This sometimes makes for a bustling household! Other posts by Natalie Gallagher.
There is simply no way to overstate the impact that Google has on the number of potential customers finding their way to your local business! The statistics gurus at Net Marketshare report that in 2020 70% of all searches originate from a desktop computer and 94% of...
A website redesign is more than a fresh new look for your business. It may mean the difference between the status quo and exciting new growth for your business! While the internet has been around for decades, today’s users expect a particularly streamlined and...
The primary goal of most business websites is to generate more quality leads. Other goals can include improving website performance through analytics or encouraging users to register for newsletters. Whether it be because of contact forms, website analytics tools, or...
When it comes to starting a new business or brand, it can be hard to know where to start. From coming up with a name, creating an online presence, trademarking, and more, taking the time to research and secure a business name for your business and brand can seem like...
SEO is one of those words (well, acronyms, actually) that means both nothing and everything. Is it a strategy? A technique? A principle? In truth, it’s all three. SEO is short for Search Engine Optimization, and it includes everything you can and should do to help...
When you’re just starting your business or trying to scale up your marketing, it’s tempting to keep it simple. And there’s a lot to be said for that…minimal viable product (MVP) and all. You already have to deal with website hosting, CRM systems, and accounting software. Can’t you just use Gmail to run your business email?
The short answer is probably a resounding YES! If you’re selling anything that is from a subscription to your newsletter, to a product—you need a sales page. Understanding the importance of sales pages is crucial to converting your website traffic into paying...
There are many articles and blog posts around the internet about ‘How to write SEO friendly content’ or ‘How to write for the web’. All these articles have issues though. They end up being incredibly technical and providing way more detail than is necessary for the...
It’s been a few years since you first set yourself up online, and a lot has changed since then. Your online business has grown, maybe even changed direction a little, and it’s time for a website redesign. It’s imperative that your site broadcasts the right message to...